Explainer Video and Flexible Payment Improved Collection by 70%
Executive Summary
A company in the banking sector wanted to transform the way it communicated with users regarding the recovery of overdue payments.
Timestamp implemented Smart Messaging with interactive notifications, an explainer video and multiple payment options, improving customer satisfaction by 70%.
The Challenge
The company wanted to transform the way it communicated with its users, seeking a more agile, direct and effective approach.
It needed to reduce response times in recovering overdue payments and optimize management processes, making them more efficient, less costly and aligned with a modern customer experience.
The Solution
A Smart Messaging solution designed to streamline overdue payment management, improve customer engagement and accelerate the debt recovery process.
Smart Messaging
Timestamp implemented Smart Messaging to optimise communication with customers throughout the overdue payment process using interactive messages.
Interactive Customer Experience
The solution includes an explanatory video and multiple payment options within the message itself, making it easier for customers to understand their situation and complete the payment.
Debt Recovery Optimisation
The digital experience improves response rates and reduces collection times, streamlining the debt recovery process.
Efficiency and Security
The platform automates debt collection communications, enhances operational efficiency and ensures the secure handling of information throughout the entire process.
Business Impact
Solution Scope
10%
Increase in payment rate
40%
Reduction in payment management costs
70%
Improvement in customer satisfaction
The Client
The client is a leading international financial institution providing banking services to individuals, businesses and corporate customers. The organisation is committed to digital innovation to enhance customer experience, improve operational efficiency and optimise the delivery of its financial services.
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